Work backwards from customer priorities
Our last round of customer interviews gave us clear signals on what’s important to our customers. Now we’re going after how we can deliver on their...
About a year and a half ago I began diving deeper into the product that today we’re raising money to start designing ...
Our last round of customer interviews gave us clear signals on what’s important to our customers. Now we’re going after how we can deliver on their...
Of the people who are passing, most cite the cost—that the product is just too expensive for them. But what does that really mean? What if we could...
To help keep me inspired and motivated, I made a PowerPoint deck with customer notes like these—each slide has the person’s name, what they said, and...